Direct Mail and Digital Get Results For Furniture Store
A family-owned furniture store turned to Tribune Direct for help driving traffic to their store during a special sales event.
Tribune Direct developed a multichannel campaign targeting current customers and prospects. Over 200,000 oversized postcards and 45,000 emails were delivered. Both online and offline responses were tracked.
With a 200:1 return on investment, the client now runs the campaign 6x a year.